Author: Joseph Fioramonti

Building Brands With Customer Driven Innovation

Posted by Joseph Fioramonti | May 20, 2019 | Brand Strategy, Branding, Marketing |

When the founder of the beauty website Into the Gloss decided to create a new cosmetics line, she...

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Customer Loyalty and Customer Satisfaction: The Only Guide You’ll Ever Need

Posted by Joseph Fioramonti | May 17, 2019 | Design, Resource, User Interface and Experience Design, Web Design |

Let’s get right to it: loyal customers are more valuable to your business than not-yet-acquired or...

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New to VR? Here is what you must know to get started

Posted by Joseph Fioramonti | May 14, 2019 | Design, Resource, Tech, User Interface and Experience Design, VirtualReality |

The first commercial general-purpose computer was introduced over 5 decades ago.

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Variable Brand Voice®

Posted by Joseph Fioramonti | May 14, 2019 | Branding, Design, Marketing, Typography, Web Design |

Ever since the invention of contemporary branding practices, companies have made huge investments...

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How Is The Term Brand Defined?

Posted by Joseph Fioramonti | May 13, 2019 | Brand Strategy, Branding, Marketing |

So what does brand mean? Fact is, we use “brand” to mean many things....

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