The storytelling power of simple design solutions
ARTICLE SUMMARY: When it comes to design we are often called to focus on and solve visual...
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Category: DesignPsychology
Designing for brand integrity: how to integrate branding into UX
ARTICLE SUMMARY: There is no question, when it comes to branding it goes together with user...
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UX Ideation 101: Tips & tools for laying the right design foundations
ARTICLE SUMMARY: Ever look at a design and wonder how the heck did that designer ever come up with...
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Font Psychology Tricks To Enhance Your UX
ARTICLE SUMMARY: We designers know the importance of typography, it is one of the top items that...
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Seek feedback, it’s a gift
ARTICLE SUMMARY: When you talk about feedback you are talking about a two edged sword. Everyone...
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The heuristics of Neurodesign
ARTICLE SUMMARY: Even with the advent of supercomputers the human brain is still a big mystery...
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A Beginner’s Guide to Keyword Mapping
ARTICLE SUMMARY: If your branching out into a new area of expertise, launching a brand or auditing...
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Branding is Expecting; Marketing is Parenting
ARTICLE SUMMARY: While designers are basically in the business of communicating there are times...
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What most UX designers get wrong about empathy
ARTICLE SUMMARY: There is a lot involved in design thinking. The number one concern that is talked...
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6 UI design mistakes that are killing your conversion rates
ARTICLE SUMMARY: Thanks to computers and the internet the world is getting smaller day by day....
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Outrank Your Competitors Using Keyword Gap Analysis
ARTICLE SUMMARY: When it comes to online marketing your goal is to optimize your SEO to outrank...
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Rebranding is Expensive. Is it Worth It?
ATICLE SUMMARY: A brand is much more than a logo, It’s color, type, imagery and a whole lot of...
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