Author: Siobhan Ford

Design And Creativity Is Top-Class Sport

Posted by Siobhan Ford | Oct 4, 2018 | Design, Design Thinking, Graphic Design, User Interface and Experience Design, Web Design |

Design, ProblemSolving, CreativeProblemSolving, Creativity

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The Design Doughnut Or What Is Good Design?

Posted by Siobhan Ford | Oct 2, 2018 | Design, Graphic Design, User Interface and Experience Design, Web Design |

In designing products and services, design should make things more understandable, enjoyable, recognizable.

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Brands And The Changing Art Of Persuasion

Posted by Siobhan Ford | Sep 28, 2018 | Branding, Design, Design Thinking, Marketing |

Persuasion is not the most fashionable of brand P-words right now – that honor goes to Purpose.

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Every Design Needs Three Levels of Typographic Hierarchy

Posted by Siobhan Ford | Sep 18, 2018 | Graphic Design, Typography, Web Design |

One of the most important elements for people looking at anything you design is the type.

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Negative Space in Design: Tips and Best Practices

Posted by Siobhan Ford | Sep 12, 2018 | Design, Graphic Design, Resource, User Interface and Experience Design, Web Design |

We often think that silence, emptiness or colorlessness is bad for us.

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