ARTICLE SUMMARY: There are three types of e-commerce, business-to-business (websites such as Shopify), business-to-consumer (websites such as Amazon), and consumer-to-consumer (websites such as eBay).
Since the first sale on the internet in 1994 e-commerce has been growing steadily until the pandemic, after which it grew by leaps and bounds.
Because of all the technological advances it is now possible for anyone to create a website. Where designers and artists would formerly lead the way in graphic design, business owners and marketing teams alike can now turn their visions into a reality with relative ease.
“3 golden graphic design rules for e-commerce businesses” by Dmytro Spilka looks at the three key design items to help you create a successful website,
- Make website design your priority
- Forge instant brand recognition
- Add value to your marketing campaigns
These rules will help provide a solid foundation, but design trends and customer expectations will change over time. You will need to regularly monitor your design’s effectiveness and adapt as needed to stay competitive and engaging in the ever-changing world of e-commerce.
So, whether you’re ready to do your own design work with the best graphic design software or to promote your products or brand identity by enlisting the help of design professionals, there are plenty of ways in which you can better understand your business objectives, values, and personality. This can help you to create designs that resonate better with your target audience.
It’s a good article to read if you decide to go the do it yourself route.
Let us know what you think in the comments.