ARTICLE SUMMARY: Charles Caleb Colton said that “Imitation is the sincerest form of flattery.” Truer words were never spoken, especially when it comes to Apple and design.

Using design principles employed by Apple can be crucial for several reasons, especially when striving to create products that are intuitive, aesthetically pleasing, and functionally sound. Apple is widely regarded as a leader in user experience (UX) design, and its principles have shaped how users interact with technology today.

Design Principles Used by Apple: For Better User Experience” by Purity Udeh looks at Apple and how it became a design leader by adhering to their core principles and always keeping the user in mind. Some of those principles focus on

  • Consistency and Familiarity
  • Creating an Emotional Connection
  • Minimalist and Simplicity

Apple’s design principles have contributed to the company’s brand identity and their commitment to quality that has been building credibility and trust with its users. They know that their approach prioritizes clear, simple, and intuitive interfaces that let users navigate and use their devices effortlessly.

Purity tells us that “Apple’s design principles continue to inspire many people, especially designers, and have shaped the future of design in this technological era. By combining aesthetics with usability, Apple has set a high standard and truth be told that its really worth emulating.”

This article well worth reading by all designers. Let us know what you think in the comments.