Making time for a side project is an ambition lots of creatives strive for. After all, design is a broad discipline with plenty of different skill sets working together and overlapping, so it makes sense to want to master everything – and passion projects are a great way to do that.
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Renowned Italian designer Massimo Vignelli, creator of the classic American Airlines logo, once said that designers use far too many typefaces.
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Enlightened brands should inspire us. Those that have figured out what they stand for, and what they don’t; who they’re for, and what they value project the kind of stability that can be counted on, and trusted.
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This balance of abstraction and realism, which characterizes so much of Picasso’s output, is crucial in the work of illustrators and graphic designers. Indeed, as an audience, much of what we enjoy in good graphics derives from this play of real and abstract.
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These days, computers can identify objects with more accuracy than humans can. But can AI create new images from scratch, like a painter or an illustrator?
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