Author: Joseph Fioramonti

What Is a Blockchain?

Posted by Joseph Fioramonti | Aug 12, 2019 | Blockchain, Cryptocurrency, Tech |

A public¹, permanent², append-only³ distributed⁴ ledger⁵.

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How to Crop an Image in Adobe Illustrator CC

Posted by Joseph Fioramonti | Aug 9, 2019 | Graphic Design, Illustration, Resource, Tech, Web Design |

Knowing how to crop in Illustrator seems to be a bit of a confusing topic for new Adobe...

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How to Pick Your Hex Color

Posted by Joseph Fioramonti | Aug 8, 2019 | Color Theory, Design, Graphic Design, Resource, Web Design |

In a nutshell, computers use a different language than humans use.

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The Strategy Behind Successful Brand Names

Posted by Joseph Fioramonti | Aug 6, 2019 | Brand Strategy, Branding, Marketing |

Powerful brand names are stories distilled to one word.

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The power of branding

Posted by Joseph Fioramonti | Jul 30, 2019 | Brand Strategy, Branding, BrandPsychology, Marketing |

What do we mean by the word brand?

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