Author: Joseph Fioramonti

The power of brands, conscious and unconscious

Posted by Joseph Fioramonti | Jul 16, 2019 | Brand Strategy, Branding, BrandPsychology, Marketing |

Economists explore the complex forces that shape what ends up in your shopping cart and how that...

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AI in 2020: What We Should Expect

Posted by Joseph Fioramonti | Jul 10, 2019 | Artificial Intelligence, Machine Learning, Tech, User Interface and Experience Design |

AI, or artificial intelligence, is becoming more and more common and accurate.

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How Simplicity Drives Brand Loyalty

Posted by Joseph Fioramonti | Jul 10, 2019 | Brand Strategy, Branding, Marketing |

Studies about brand behavior have become increasingly popular as companies seek out ways to...

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What Does it Mean to be a Holistic Designer?

Posted by Joseph Fioramonti | Jul 8, 2019 | Design, Design Thinking, Graphic Design, Web Design |

Architecture and graphic design have long been natural bedfellows.

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Net Promoter Score (NPS): Everything You Need to Know

Posted by Joseph Fioramonti | Jul 5, 2019 | Analytics, Marketing, Tech |

According to the Nielsen Global Trust in Advertising Survey in 2015, 83% of people trust...

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