Earlier this week I had a check in with a UX Designer I had a hand in training before we hired her at the Studio. Deb Zell recently asked her to do some heuristic reporting on several inbound projects. The question that came up in our meeting was essentially “how do I report on this in a way that moves us forward?”
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Psychology plays a big part in a user’s experience with an application. By understanding how our designs are perceived, we can make adjustments so that the apps we create are more effective in achieving the goals of the user.
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Every traveler knows it’s hard to find more annoying and upsetting experience than landing in the wrong place. It wastes the precious time and effort on looking for the needed spot right when you are full of nice expectations and ready for the best.
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When a natural disaster on the scale of Hurricane Harvey strikes, it can be difficult not to reduce it to a number. Nearly 50 inches of rain. Thirty-eight dead. Thousands of homes flooded, thousands of people displaced.
When I started AJ&Smart in 2011, UX Design was still so misunderstood that I spent the next 3...
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