ARTICLE SUMMARY: We know how important color is to design and that how you use color can make or break your project. A color palette can significantly impact your design, often negatively if your not careful.
How you build your color palette can make all the difference between color chaos and an orderly and efficient use of color that enhances the users experience. The goal here is to work smarter, not harder.
“Creating a consistent color palette for your interface” by Alexandra Basova talks about how to create a color palette that will help you avoid chaos and ensure a cohesive design. She looks at
- Palette Creation
- Creating more palettes
- Utilizing Color Palettes
Consistent colors help users understand the interface’s hierarchy, making it easier to navigate. Consistent colors paired with appropriate contrast ratios ensure that your interface is usable by people with visual impairments or color blindness. If your not careful users might perceive the product as low-quality or untrustworthy.
A unified palette reinforces your brand’s visual identity, helping users recognize and remember your product. If colors aren’t consistent, your design may fail to reflect your brand identity, making it forgettable.
This is a great article with a lot of good information for old and new designers alike.
Let us know what you think in the comments.