ARTCLE SUMMARY: This is the time of year designers look forward to the trends of the coming new year, especially when it involves type.
We look back on the past year and assess the trends we used on our projects and think how we might have done things a little different or were happy with the results. We look at what overall trends from the year before worked or bombed, and more importantly what are the trends will be in the coming year and how to use them to our advantage.
“8 typography trends set to make waves in 2024” by Antonia Wilson gives us a look at what to expect in the new year and how these new trends might be used. Some of the trends for considerations include
- Multidimensional
- The digital influence in motion
- The Unconventional
While many typographers are harnessing new technology to innovate and enhance their craft, others are going back to basics. Design is always in the state of flux and it pays to keep up.
We have digital tools advancing at lighting speed and creative ideas running wild with unconventional fonts, letters in motion and type in AR. On the other hand, a backlash against AI is giving rise to an increase in handwritten styles. In between all this there are many other trends bubbling up from maximalist to pixelated, art deco to 3D.
We need to remember that trends are based on observations from recent years, and the design landscape is always evolving. It’s important to balance current trends with the specific needs and goals of each design project.
This is a great article for all designers, let us know what you think in the comments.