Branding Archives

How Brands Can Counter Consumer Uncertainty

by Joseph Fioramonti | Nov 20, 2024 | Brand Strategy, Branding, BrandPsychology, Design, Design Strategy, DesignPsychology, Marketing, User Interface and Experience Design, Visual Design, Web Design | 0 |

ARTICLE SUMMARY: Most people feel we live in uncertain times. This uncertainty can be influenced...

Designing for Emotions

by Siobhan Ford | Nov 18, 2024 | Brand Strategy, Branding, BrandPsychology, Design, Design Strategy, Marketing, User Interface and Experience Design, Visual Design, Web Design | 0 |

ARTICLE SUMMARY: Everyone loves a good story. Creative storytelling in UX/UI design is important...

How To Grow Small Brands

by Joseph Fioramonti | Oct 30, 2024 | Branding, Design, Design Strategy, Design Thinking, DesignPsychology, Marketing, User Interface and Experience Design, Web Design | 0 |

ARTICLE SUMMARY: It’s a rough economy out there and seems to be getting rougher. It is a...

How to create a color story

by Siobhan Ford | Sep 9, 2024 | Branding, BrandPsychology, Color Theory, Creativity, Design, Design Strategy, DesignPsychology, Marketing, User Interface and Experience Design, Visual Design, Web Design | 0 |

ARTICLE SUMMARY: Color is one of the most taken for granted things on the face of the earth....

Operation Make Skateboarding Cool Again

by Siobhan Ford | Jul 24, 2024 | Brand Strategy, Branding, BrandPsychology, Creativity, Design, Design History, Design Strategy, Design Thinking, Marketing, User Interface and Experience Design, Web Design | 0 |

ARTICLE SUMMARY: The old saying goes, “If at first you don’t succeed, try, try...

To grow your brand, narrow your audience target

by Joe Senior | Jul 17, 2024 | Brand Strategy, Branding, BrandPsychology, Design, Design Strategy, DesignPsychology, Marketing, User Interface and Experience Design, Web Design | 0 |

ARTICLE SUMMARY: In any business when it comes to marketing you need to know your target audience....

The Psychology of Color: How It Influences Emotions and Behavior

by Siobhan Ford | Jun 10, 2024 | Branding, BrandPsychology, Color Theory, Design, Design Strategy, DesignPsychology, DesignReference, Fine Art, Graphic Design, Illustration, Marketing, User Interface and Experience Design, Web Design | 0 |

ARTICLE SUMMARY: The importance of color in our lives cannot be understated. While most people do...

How to explain branding to business folk

by Joseph Fioramonti | May 20, 2024 | Advertising, Brand Strategy, Branding, BrandPsychology, Design, Design Strategy, Marketing, User Interface and Experience Design, Visual Design, Web Design | 0 |

ARTICLE SUMMERY: When someone mentions branding what comes to mind? Well, depending on who you...

How the meaning of colour varies per culture

by Rebekah Freeman | May 1, 2024 | Advertising, Branding, Color Theory, Creativity, Design, Design Strategy, Design Thinking, DesignPsychology, Graphic Design, Marketing, User Interface and Experience Design, Visual Design, Web Design | 0 |

ARTICLE SUMMARY: The effects of color on the population at large is not lost on designers. Colors...

10 Facts About Color in Design

by Joe Senior | Apr 12, 2024 | Branding, Color Theory, Creativity, Design, Design Strategy, DesignPsychology, Graphic Design, User Interface and Experience Design, Visual Design, Web Design | 0 |

ARTICLE SUMMARY: Designers know that when it comes to color there’s a lot more power there...

The Cloud Marketing Mantra

by Rebekah Freeman | Apr 1, 2024 | Advertising, Brand Strategy, Branding, Design, Design Strategy, Design Thinking, Marketing, User Interface and Experience Design, Web Design | 0 |

ARTICLE SUMMARY: Trust in traditional institutions has taken a nose dive in recent years. Does not...

Homepage Design: 5 Fundamental Principles

by Siobhan Ford | Mar 25, 2024 | Brand Strategy, Branding, Design, Design Strategy, Design Thinking, DesignPsychology, Marketing, User Interface and Experience Design, Visual Design, Web Design | 0 |

ARTICLE SUMMARY: The homepage is the most important page of any website. It is the first and...

Category: Branding

How Brands Can Counter Consumer Uncertainty

Designing for Emotions

How To Grow Small Brands

How to create a color story

Operation Make Skateboarding Cool Again

To grow your brand, narrow your audience target

The Psychology of Color: How It Influences Emotions and Behavior

How to explain branding to business folk

How the meaning of colour varies per culture

10 Facts About Color in Design

The Cloud Marketing Mantra

Homepage Design: 5 Fundamental Principles

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