ARTICLE SUMMERY: Probably the single most important item for a designer or your client is their logo. It identifies your brand at a glance and it is usually the first item people see when going to a website.
Because of your logo’s importance placement is critical. Whether it’s a website, packaging or print, you want your logo where it will be seen by all.
“LOGO PLACEMENT: WHAT YOU NEED TO KNOW” by Lexie Lu has this covered. While there are no hard and fast rules on logo placement she does give you rule of thumb tips on where to place logos on
- Website
- Shirt
- Ads on and in Public Transportation
- Packaging
There are many more that are covered in this article and well worth reading.
Lexie Lu concludes her article with this advice, “What works for one brand may not work for another. It is best to seek expert advice and get feedback on your overall design and your logo placement within the design’s context.”
Let us know what you think in the comments.
