ARTICLE SUMMARY: Most people really don’t know a whole heck of a lot when it comes to UX/UI design and how digital products are created.

They know what they do and don’t like. They may not know why in most cases, or care for that matter, but as designers we need to know why if we are going to be successful.

What is UX/UI design really about?” by Elia Lushnikov looks to examine what UX/UI design is really about and how to create that successful digital product. To help you achieve that goal some of the items he talks about are

  • Understand the user
  • Usability
  • Conduct user testing

There is a lot to consider when designing, are you meeting the needs of the target audience, are you designing with accessibility taken into consideration, and that’s just the beginning.

Finally, Elia Lushnikov concludes his article by reminding us that “UX/UI design involves understanding the user, creating an easy-to-use interface, designing for accessibility, and paying attention to visual design. By following these principles, designers can create products that are both visually pleasing and easy to use, leading to a great user experience.

There is a lot of great information in this article for new and seasoned designs alike, well worth the read.

Let us know what you think in the comments.