ARTICLE SUMMERY: There is a lot of articles out there on dark patterns in UX and how they work, and they are on the rise.

In “10 PRINCIPLES FOR ETHICAL UX DESIGNS” Edward R. Murrow is quoted saying “To be persuasive we must be believable; to be believable we must be credible; to be credible we must be truthful.” and that is just as true today as it was back in his day.

Danny Sapio‘s article is a guide to help designers avoid being lumped in with the unscrupulous UX designers and avoid having a negative impact on our work. Some of the steps to take are,

  • Notify Me
  • Highlight negative information
  • Default to the option that’s safest for the user

These and the rest of the steps in this article gives you sound advice to help keep you and your client from being associated with the purveyors of dark design.

Let us know what you think in thee comments.