ARTICLE SUMMARY: Good web design is essential for creating a positive user experience and achieving your website’s goals.
We designers know first impressions are important, that it takes about 50 milliseconds, that’s 0.05 seconds for users to form an opinion about your website that determines whether they’ll stay or leave. That’s not a lot of time and that’s a lot of pressure.
- Using relevant content
- Ease of use
Good design will spotlight your brand’s identity, including its values, personality, and visual elements. Consistent branding across your website reinforces your brand’s message and recognition. Presentation is everything.
With out good design a poor Conversion Rate Optimization (CRO) could mean loss of customers or leads affecting you or your clients bottom line.
Good web design is not just about aesthetics but also about usability and functionality. It should help users achieve their goals on your website efficiently and enjoyably. Regularly testing and gathering user feedback can help you refine your design and improve the user experience helping you to stand out from the competition.
Let us know what you think in the comments.