ARTICLE SUMMERY: “The Magical, Surprising History of Serifs” Is a look into the history of Serifs and sans serif fonts and the competition between them that has lasted for over two centuries.

Serifs, from it’s beginning as an offshoot from the art of calligraphy, making it’s first appearance in Gutenberg’s revolutionary invention of movable type to the introduction of sorts to sans serif via the Rosetta Stone to present day has been in and out of favor with the elites of society and at odds with businesses and how type should look and function.

Neel Dozome does an incredible job of tracing the history of serifs and the effect it has had on people and how they view the aesthetics of type in general.

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